Mucinex
I produced 10+ national campaigns for Mucinex across broadcast, social, and large-scale digital placements, including a 3D billboard in Times Square.
I oversaw animation and live-action work from concept through delivery, collaborating with agency, client, and global production teams to bring complex campaigns to life.
Campaigns included integrated brand partnerships with DoorDash and Hulu, alongside multiple national product launched.
Hulu x Mucinex Collaboration | :30
Client: Reckitt, Hulu, Disney, Freeform
Agency: McCann
Partner: Little-Giant Motion, Bark Bark Productions
Little-Giant Motion Team
Managing Director: Tsui Ling Toomer
Executive Creative Director: Rob Shaw
Animation Director: Jonny Hamilton
VFX Supervisor: Adam Sager
Technical Director: Jose Trimarchi
Animator: Austin Hillebrecht
Rigger: Tony Castro
Editor: Scott Graves
Colorist: Martin Melnick
Coordinator: Alison Hale
Producer: Samantha Thornhill
DoorDash x Mucinex Collaboration | :30, :15, :06
Client: Reckitt, DoorDash
Agency: McCann
Partner: Little-Giant Motion, Shutterstock
Little-Giant Motion Team
Managing Director: Tsui Ling Toomer
Executive Creative Director: Rob Shaw
Animation Director: Robert McConnaughy
VFX Supervisor: Adam Sager
Technical Director: Patrick Coan
Animator: Austin Hillebrecht
Compositor: Barna Howard
Rigger: Tony Castro
Modeler: Manuel Sierra
Wardrobe Artist: Daniel Rath
Editor: Ian Ogden, Scott Graves
Colorist: Martin Melnick
Producer: Samantha Thornhill
Mucinex 3D Billboard | Displayed at Times Square
Client: Reckitt
Agency: McCann
Partner: Silvercast Media
Little-Giant Motion Team
Managing Director: Tsui Ling Toomer
VFX Supervisor: Adam Sager
Technical Director: Patrick Coan
3D Consultant: Jose Trimarchi
Animator: Austin Hillebrecht
Editor: Scott Graves
Colorist: Martin Melnick
Producer: Samantha Thornhill, Robert D’Esposito
Mucinex: Mighty Chews* | :30, :15, :06
Client: Reckitt
Agency: McCann
Partners: Little-Giant Motion, Bronx Audio
Little-Giant Motion Team
Managing Director: Tsui Ling Toomer
Executive Creative Director: Rob Shaw
VFX Supervisor: Adam Sager
Technical Director: Stef Koffman
Animator: Dieter Wagner
Editor: Ian Ogden
Colorist: Martin Melnick
Coordinator: Alison Hale
Producer: Samantha Thornhill, Robert D’Esposito
*Led production on the first campaign to animate the Junior Mucus character.
